This article first appeared in UC Advanced magazine issue #19
In the wake of a major update to Dropbox Dash in April 2025, UC Advanced caught up with Andy Wilson, Senior Director for New Product Solutions at Dropbox, for a more detailed look at what is on offer for MSPs.
Q. Congratulations of a successful major update to Dropbox Dash. Tell us all about it.
Andy: This is an update we’re incredibly proud of. Over the past few years, we’ve been focused on one core challenge, which is how to help people work smarter, not harder, in a world that’s increasingly fragmented. People are often overwhelmed by constantly switching between tools, trying to find the right information or piece together context from emails, Zoom calls or Slack threads.
With the new Dash update, we’ve gone beyond simply helping people locate content but also helping them take action on it. Dash has become a workspace assistant that understands what you need and delivers it. That might mean pulling up a specific image from a photoshoot, drafting a project plan using inputs from various sources, or even summarising insights from a customer feedback thread you had weeks ago.
It’s about using AI to remove friction from everyday work so people can focus on what really matters. That could be strategy, design, relationship building or simply having enough mental space left at the end of the day to disconnect properly.
We’ve also deepened our integrations with tools people use very often – like Slack, Microsoft Teams, Canva and Jira, so Dash fits into existing workflows naturally. And for organisations with strict governance needs, we’ve introduced new admin tools like custom exclusions and self-hosted AI options, so teams can benefit from intelligent features without compromising on control or compliance.
Q. Tell us more about the “find anything” feature?
This is one of the many impactful updates we’ve made to Dash. Traditional search tools often rely on users remembering an exact file name or where something was saved, but the reality is most people do not work like that. What we tend to remember is context. It might be a campaign name, the location of a shoot or even a conversation from a meeting.
The feature takes that into account. It can search across all types of content including documents, images, video, audio files and scanned forms. It also understands natural language, so you can type something like “release forms from our March event” or “video we filmed in New York” and Dash will bring up the right file, even if the name is not a direct match.
We have also added people search, which helps you quickly identify colleagues who worked on a particular project or document. It is especially useful when information is held by people rather than platforms.
Ultimately, this feature is about cutting through clutter. When knowledge is scattered across different systems, even simple tasks can become time consuming. Dash removes that complexity, helping people find what they need so they can get on with the work that matters.
Q. How many platforms is Dropbox Dash integrated with?
Dash is integrated across a wide range of platforms, covering everything from communications to design and project management. That includes tools like Slack, Microsoft Teams, Google Workspace, Canva, Zoom, Notion, Jira, Asana and many others.
What is important is not just the number of integrations, but the way Dash uses them. Rather than pulling in information at a surface level, it connects insights across different tools.
For many teams, that means less time spent toggling between tabs and more time working with a full picture in front of them. It makes it easier to stay on top of projects without needing to remember which tool something was saved in.
Q. Tell us about Dash Plans and the benefits for MSPs?
We understand from working closely with MSPs that onboarding, integration and ongoing support are often the moments that matter most. That is why we introduced Dropbox Dash Premium Support.
It provides access to tailored onboarding, priority response times and dedicated technical guidance to help MSPs roll out Dash smoothly across different client environments. Support is available from Monday to Friday, and tickets can be tracked directly from the admin console through the Premium Support Hub.
We have also invested in admin tools to make managing multiple users seamless. With Dash, admins can manage permissions, integrations and user access from a central dashboard, giving them better oversight with less effort.
Q. What are the key takeaways for MSPs?
For years, we’ve talked about improving productivity, but what that really means is helping people spend less time chasing information and more time creating, solving, building.
MSPs sit at the intersection of technology and transformation. You’re trusted partners to clients who are juggling growth, security, compliance, and agility. Dash gives you a way to help those clients cut through digital noise and work smarter with AI that organises their world, integrations that streamline their tools, and security that keeps everything safe.
And behind the scenes, as an MSP, you have better admin controls, support, and the flexibility to configure Dropbox in a way that matches each client’s needs.
