Enreach for Service Providers expands into Asia-Pacific with Cataleya

Enreach for Service Providers has expanded into Asia-Pacific via a formal partnership with Cataleya to address the growing UCaaS opportunity in the region. The collaboration extends their partnership, notably in the UK, and builds on Cataleya’s long-standing track record in Asia-Pacific. Aimed at a range of service providers, the partnership brings together Enreach’s smart contact platform, Enreach UP, that combines voice, chat, collaboration, and AI in one seamless experience, integrated with Cataleya’s advanced SBC solution.

“UCaaS markets in APAC present an attractive opportunity. Cavell forecasts that markets such as Japan, Singapore, and Hong Kong are all set to exceed 5-year user CAGRs of 20%+.” – Patrick Watson, Director of Research, Cavell

Bertrand Pourcelot, CEO, Enreach for Service Providers commented:

“The interest in UCaaS in Asia Pacific is accelerating fast. Service providers, telcos, and systems integrators want to take advantage of this opportunity. Our joint proposition gives those audiences a market-proven, simplified, and fast track to deployment, without needing to build their own technology solutions. Instead, they can simply adopt our service and focus on generating revenue.”

Added Andreas Hipp, CEO at Cataleya, commented: “With our established presence in Asia-Pacific, we can guarantee the support and responsiveness that customers will expect, as well as an understanding of local requirements. We also bring to the partnership our extensive collaboration and interoperability skills, to help service providers add UCaaS to their portfolios with minimal effort on their part.”

Service providers will be able to brand the solution as their own.

“Together, we offer a multi-tenant, multi-tier, white-label solution to service providers in the region,” explained Robert Urban, International Sales Director, Enreach for Service Providers.

He added, “We provide an attractive alternative to some of the big players, with the added benefit of local presence and data sovereignty, factors that are important to a lot of customers. Cataleya is the perfect partner for us in Asia Pacific and a key part of our continued international expansion.”

Headquartered in Singapore, Cataleya also has offices and a presence in India, Malaysia, the Philippines, Thailand, the UK, and the USA. The two organisations first began working together in 2018, with joint projects in Germany and the UK.

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Trish Stevens Head of Content
Trish is the Head of Content for In the Channel Media Group as well as being Guest Editor of UC Advanced Magazine.
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