Finally, we have a meaty report, with a substantial group of respondents, 7,077 customers, and with a global view, 17 global markets to be exact. Vonage have produced their 13th annual Global Customer Engagement Report for 2025, and it packs a punch of insights.
Vonage’s Global Customer Engagement report is full of key takeaways for MSPs and ISPs alike, as well as business owners of any size, and it’s laid out in in a fun and easy-to-read fashion. The report focuses on AI and CX (customer experience), and respondents views on customer frustrations such as data breaches, channel preferences, and AI-enhanced solutions, views that should be taken into account when any customer-facing business is creating their strategy to improve CX.
With 58 pages to peruse, UC Advanced issue #17 gives one example of the latest insights on video usage:
🌍 77% of consumers use video chat/call platforms, as global usage of this method continues to strengthen (up from 74%)
🌍 Zoom has solid usage in most markets
🌍 Strong WhatsApp usage in Brazil, Germany, Spain and Singapore
🌍 India, Indonesia, China and Brazil lead in video usage
Well worth a look