LG Unveils ‘xboom by will.i.am’ Audio Devices with Signature Sound and AI Features

Four xboom products have been launched:

  • xboom Bounce Portable speaker featuring up-firing passive radiators and up to 30-hour battery life and an IP67 rating
  • xboom Grab Compact speaker offers dynamic bass and provides up to 20 hours of music on the go
  • xboom Stage 301 Powerful speaker ideal for events with 6.5-inch woofer and midrange drivers.
  • xboom Buds Premium earbuds featuring graphene diaphragms and ergonomic design, with up to 30 hours of listening with the charging case.


LG Electronics (LG) today announced the availability of its highly anticipated lineup of audio products created in partnership with multi-platinum musician and tech entrepreneur, will.i.am.

All “xboom by will.i.am” audio products are professionally tuned by will.i.am, delivering the xboom signature sound, which is characterised by a more balanced audio profile that’s vibrant and immersive.

The “xboom by will.i.am” line introduces a family of smart Bluetooth speakers, the xboom Bounce, xboom Grab, and xboom Stage 301, all of which are fortified with seamless AI capabilities for a next-level listening experience. The new audio lineup includes LG’s newest earbuds, the xboom Buds, for ultra-portable listening.

The LG xboom Bounce, Grab and Stage 301 are fortified with AI capabilities that elevate the listening experience. LG’s new speakers use AI to analyse content and adjust sound for melody, rhythm and voice. The AI Lighting feature keeps the speakers’ bar lights pulsing in multi-coloured sync for added ambiance. AI calibration enables the speakers to detect their surroundings and optimise sound, ensuring clear, powerful audio in any environment. Users can also enhance their audio experience with the on-device LE Audio Auracast™ feature which connects multiple xboom units for a synchronised audio output.

Additionally, LG xboom speakers will feature a dedicated button that allows users to instantly connect to will.i.am’s RAiDiO.FYI platform. This unique feature offers users personalised infotainment content, curated by an AI-powered Radio Host. The RAiDiO.FYI feature is expected to launch later this year, with more details to be announced in the coming months.

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