Enhancing Customer Experience: Dubai’s Innovative Approach to Business Licensing

Dubai’s Department of Economy and Tourism (DET) has joined forces with Avaya to develop an AI-powered platform aimed at digitising business license applications and enhancing customer experience.

The initiative supports the Dubai Economic Agenda’s (D33) objectives of doubling the city’s economy and elevating its global position. The platform features an intelligent chatbot, advanced analytics tools, and direct video access to advisors, streamlining the licensing process and identifying potential issues.

The announcement was made at GITEX Global 2023, marking a significant step towards a digital-first approach in Dubai’s economic and tourism sectors.

  • Dubai’s Department of Economy and Tourism (DET) has partnered with Avaya to create an AI-powered platform for business license applications.
  • The platform will use AI to streamline the process and provide digital access to experts on demand.
  • The partnership aims to support Dubai’s economic growth goals and enhance the city’s position globally.

A New Era in Dubai’s Business Licensing

Dubai’s Department of Economy and Tourism (DET) is making significant strides towards simplifying the business licensing process. In a strategic collaboration with global customer experience solutions provider Avaya, DET is set to establish an AI-driven platform. This move not only aims to streamline the licensing process but also supports the broader objectives of the Dubai Economic Agenda.

Supporting the Dubai Economic Agenda

The D33 Agenda is an ambitious project; it’s designed to double the size of Dubai’s economy over the next ten years. The AI-powered platform forms part of this initiative, aiming to digitise the business license application process and furnish users with instant, digital access to experts.

Transforming Customer Service with AI

The platform, tailored to DET’s requirements, will bolster the connection between customers and DET advisors across various digital channels. A key feature is an intelligent chatbot, equipped with advanced knowledge management systems. This sophisticated technology is set to automate routine service requests, enhancing the customer experience for both internal and external users.

A Digital-First Approach to Customer Happiness

Boosting customer satisfaction is another core objective of the partnership. DET is harnessing Avaya’s communications technology to foster a digital-first approach to customer happiness. This will grant Dubai investors worldwide direct access to advisors via video.

AI-Enabled Analytics

Finally, DET plans to incorporate advanced AI-enabled analytics tools into their operations. These tools will help identify customer journey issues, enabling managers to swiftly rectify them.

“Our goal is to position Dubai as a global centre for business, investment and tourism, and we are doing this by supporting the evolution of the city through supportive tourism initiatives and future-proof economic programs.

The adoption of this new customer contact platform will streamline the delivery of business licenses in Dubai, making the emirate an even more attractive destination for economic activity in line with the D33 Agenda,” said Ahmed Al Falasi, CEO, Dubai Business Licensing Corporation, Dubai Department of Economy and Tourism.

Final Thoughts

This partnership between DET and Avaya signals a forward-thinking approach to economic growth in Dubai. By harnessing AI technology, DET is not only streamlining the business licensing process, but also enhancing the overall customer experience.

It’s a measured step towards fulfilling the ambitious D33 Agenda, and an encouraging sign of Dubai’s commitment to innovation and economic development. This strategic use of technology could well position Dubai amongst the top three global cities, as it continues to cultivate an enticing environment for business and investment.

FAQ

Q: What is the purpose of the partnership between Dubai’s Department of Economy and Tourism (DET) and Avaya?
A: The partnership aims to build an AI-powered platform that will streamline the creation of business licenses in Dubai and support the goals of the Dubai Economic Agenda to double the size of Dubai’s economy and consolidate its position among the top three global cities.

Q: How will the AI-powered platform digitize the process of business license applications?
A: The platform will use AI to solve common pain-points in the application journey and provide instant, digital access to experts on demand. It will deliver a seamless experience between customers and DET advisors through a range of digital channels.

Q: What self-service tools will be provided by the intelligent chatbot?
A: The intelligent chatbot, fed by an advanced knowledge management system, will automate the most common service requests for both internal and external users, providing powerful self-service tools.

Q: How will Avaya communications technology help DET in adopting a digital-first approach to customer happiness?
A: Avaya communications technology will enable Dubai investors to have direct access to advisors over video from anywhere in the world, enhancing the customer experience and making it more convenient.

Q: What analytics tools will DET have access to?
A: DET will have access to a full suite of advanced, AI-enabled analytics tools that will enable them to identify problem areas in the customer journey and take prompt action to resolve them.

Q: What is the main goal of DET in adopting this new customer contact platform?
A: DET’s main goal is to position Dubai as a global centre for business, investment, and tourism. By streamlining the delivery of business licenses, the platform will make Dubai an even more attractive destination for economic activity in line with the D33 Agenda.

Q: Who made the announcement about the partnership between DET and Avaya?
A: Ahmed Al Falasi, CEO of Dubai Business Licensing Corporation, Dubai Department of Economy and Tourism, made the announcement about the partnership.

Q: What is Avaya’s role in supporting DET’s goals?
A: Avaya is proud to support DET as they move towards their D33 goals. They will help DET automate key points in the customer journey and eventually deliver a fully AI-powered suite of services to transform experiences in the business set-up process.

Q: Where was the announcement about the partnership made?
A: The announcement about the partnership between DET and Avaya was made at the 2023 edition of GITEX Global.

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