Guru Technology Ltd has acquired the wholesale customer base of MID Digital Solutions, a respected name in business telecoms and connectivity services.
MID Digital’s retail mobile business is not part of the transaction and continues to operate separately.
The acquisition brings MID Digital’s wholesale customers, associated supplier relationships, and technical expertise under the Guru Technology umbrella, strengthening Guru’s position as one of the UK’s fastest-growing independent telecoms providers.
Danny Simpson, Managing Director of MID Digital Solutions, said:
“After many successful years building MID Digital Solutions, we’re returning our focus to our mobile partner roots. Finding the right partner for our wholesale customers was incredibly important and Guru felt like the natural choice.” He continued:
“They share our values, care about their customers and have a richer elevated experience with these services that will give the customers even greater solutions to help them thrive. The whole process has been smooth from start to finish, and we’re confident our customers are in great hands with Arran, JB and the entire Guru team. We’re excited to continue our strategic relationship with Guru moving forwards.”
The deal is the latest step in Guru’s wider buy-and-build strategy, under which the business has been actively acquiring smaller B2B telecoms companies to accelerate growth alongside its own organic expansion. Guru’s near-term target is £5m in annual turnover, with a clear plan to push on from there toward £10m.
Arran Kirton, and John Bennetts, co-Managing Directors of Guru Technology have jointly said:
“This acquisition is exactly the kind of move that fits our growth strategy. MID Digital has built a genuinely good wholesale business with loyal customers and a great reputation, and bringing that customer base into Guru means we can offer those customers even more, while giving our own customers the benefit of a bigger, stronger business behind them. We’ve been clear now that business acquisition is one of the 4 pillars of our ongoing growth strategy as we continue to scale.”
Customers within the acquired wholesale base will benefit from an expanded range of services, deeper technical resource, and the continuity of the support relationships they already know, as the businesses integrate over the coming months.
L to R: John Bennetts, Arran Kirton, Danny Simpson
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