Samsung Unveils New AI-Powered Interactive Display at Bett 2025

Samsung Electronics has unveiled its new AI-powered Interactive Display, the WAFX-P model equipped with Samsung AI Assistant, at BETT UK 2025. 

 “Samsung envisions a future where every classroom benefits from the transformative power of AI. By integrating advanced tools like generative AI and real-time transcription into our classroom displays with Samsung AI Assistant, we are not just enhancing learning — we are revolutionizing it,” said Hoon Chung, Executive Vice President of the Visual Display Business at Samsung Electronics. “We are committed to creating technology that inspires educators and students to explore, discover and grow together.”

 Samsung AI Assistant includes several innovative educational tools:

  • Circle to Search instantly delivers search results from trusted sources when users simply circle on-screen images or text, making exploration during class effortless.
  • AI Summary creates concise lesson recaps automatically, making lesson planning easier for teachers and simplifying post-class reviews for students.
  • Live Transcript converts spoken words into text in real time for students to revisit and reinforce their classroom lessons.

Advanced Technology for AI-Powered Learning

With 65”, 75” and 86” options, the full WAFX-P lineup supports powerful AI capabilities. A neural processing unit (NPU) capable of performing up to 4.8 trillion operations per second ensures smooth operation of its AI features. Additional specifications include 16GB of RAM, 128GB of SSD storage and an octa-core CPU, collectively enabling efficient multitasking and resource-heavy educational applications. Its 450-nit max brightness, built-in 4K camera, microphone and 20-watt speaker create an immersive, multimedia-ready environment for video conferencing and collaborative learning.

The WAFX-P is a versatile interactive display powered by Android 15 that includes software features to organise and maximise learning outcomes. Smart Note-On allows seamless transitions between handwriting and digital content, and File Converter simplifies the conversion of various file formats to enhance the display’s functionality and streamline workflows.

 Samsung’s Commitment to Long-Term Support

In line with its commitment to empowering education, Samsung will continue to support its previous-generation displays, ensuring that the 2024 WAF series remains compatible with the new AI-based, interactive functionalities. This approach underscores the company’s commitment to delivering enduring value and innovation to educational institutions worldwide.

Samsung is at booth #NE20 at Bett 2025.

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