Giacom has renewed its headline sponsorship of The Big Goal, a Channel initiative aimed at tackling youth homelessness and fostering community integration through football. The Big Goal, launched in 2023, empowers disadvantaged young individuals by providing access to the Street Soccer Academy programme. To date, the initiative has funded 44 Academies, directly benefiting over 400 young people.
- Giacom renews its headline sponsorship of The Big Goal for the upcoming year, demonstrating its commitment to addressing youth homelessness through football.
- The Big Goal initiative aims to empower young people facing homelessness by providing access to the Street Soccer Academy programme, benefiting over 400 individuals in its first year.
Giacom Renews Commitment to The Big Goal
Giacom has reasserted its dedication to tackling the pressing issue of youth homelessness. This was made clear through its recent decision to renew its headline sponsorship of The Big Goal for the coming year. The Big Goal’s primary aim is to empower young people confronted with homelessness through the transformative power of football, fostering community integration in the process.
Supporting The Big Goal
This initiative, launched at St. George’s Park in 2023, has set out to support at least 1,600 youth facing homelessness. It achieves this by providing them access to the Street Soccer Foundation’s nationally acclaimed programme. By partnering with professional football clubs across the country, the initiative offers crucial training, mentorship, and connections to education or employment, equipping these youths with the tools needed for successful societal reintegration.
Making a Difference
In its first year, The Big Goal has seen astounding success. It has funded 44 Street Soccer Academies, directly benefiting over 400 individuals by offering them life-changing opportunities. Giacom has sponsored five academies close to its offices, strengthening its ties with local communities and supporting its broader Environmental, Social, and Governance (ESG) goals.
Joining the Fight
The Big Goal enables companies to take part in a national football tournament in addition to sponsoring the academies. After the Regional Finals tournament, 12 teams will compete in the National Finals at St. George’s Park, where the national champions will be crowned.
“We are incredibly pleased to continue our partnership with Giacom,” said Keith Mabbutt, Founder and CEO of the Street Soccer Foundation. “Giacom’s involvement has been instrumental in helping us deliver on our mission to combat youth homelessness and create lasting opportunities for young people across the country.”
Final Thoughts
Giacom’s commitment to The Big Goal is a great example of the impact collective action can have in tackling societal issues. The company’s committment to youth empowerment and combating homelessness is commendable, and the challenge now lies with other businesses in the community to follow suit. In supporting initiatives like The Big Goal, companies not only contribute to the betterment of their communities but also pave the way for a future where everyone has a fair shot at life.
For more information on The Big Goal and how to become a new member of the nationwide campaign to sponsor disadvantaged young people in your local community, you can register here.
FAQ
Q: What is The Big Goal?
A: The Big Goal is a Channel initiative launched in October 2023 that aims to empower at least 1,600 young people facing homelessness by providing them with access to the Street Soccer Academy programme.
Q: How many Street Soccer Academies has The Big Goal funded so far?
A: The Big Goal has funded the delivery of 44 Street Soccer Academies, directly benefiting over 400 young individuals.
Q: How can businesses support The Big Goal?
A: Businesses can support The Big Goal by sponsoring Academies and entering teams into The Big Goal national football tournament.
Q: What is the significance of Giacom’s sponsorship renewal?
A: Giacom’s sponsorship renewal signifies its commitment to combating youth homelessness and creating lasting opportunities for young people across the country through The Big Goal.
