What do businesses want from their communications systems in 2024?

The evolving technology landscape, and an increased preference for flexible working practices, is leading more companies to implement agile, robust and easy-to-manage communication solutions.

A unified communications strategy – in which telephony, video, email and messaging converge – is essential in enabling organisations to create a smarter, more efficient workspace. 

However, it’s always vital that companies consider the needs and preferences of their employees.

Growing demands for flexibility

It’s important for businesses to recognise that employees don’t just communicate from the office but are often taking calls at home or on the move. Therefore, any communication solution must be flexible.

If employees are working from home, for example, this could mean providing an IP phone and base station, powered by DECT (Digital Enhanced Cordless Telecommunications). The base station can easily be plugged into the router to connect to the company telephone system – giving people access to all the usual functions they have in the office, such as their phonebook and call transfer capabilities, with the same uninterrupted call quality.

As an established IP telephony provider with a wide range of products available on the market, Snom Technology is aware of diverse business needs – and recognises the importance of providing solutions that adapt to individual preferences.

Identifying business and individual needs

When it comes to doing business successfully, reliable communications solutions should be considered a cornerstone across any industry. Anyone making a phone call wants to ensure it is done in the highest quality, without interference, as well as with maximum security and outstanding comfort. 

If organisations want to achieve these high standards, there are several key factors that they should bear in mind:

  1. High quality audio

Many of us have experienced the frustration of not being able to hear the other person speaking clearly during an online meeting. Speakers and microphones on laptops and tablets are often insufficient in terms of their audio quality and range. As such, high-quality audio should be considered as non-negotiable when implementing telephony.

  1. Interoperable

With more businesses collaborating online rather than face-to-face, it’s also important that new communication solutions are interoperable with the main video conferencing services used today, to ensure slick and seamless meetings.

  1. Future proof

IP-based phone systems can offer businesses far more than just communications – they can control a variety of smart tasks and functions in the office. For example, lights can be turned off or dimmed, room temperature can be controlled and air quality monitored from an IP device. As more businesses prioritise efficiency and sustainability in the workplace, these ‘smarter’ capabilities will become a bigger factor when selecting new telephony solutions.  

  1. Easy to use

Employees want products that make their lives easier. They don’t want to waste time configuring a phone when they set it up for the first time – or to have to worry about updating it with the latest features further down the line. Ideally, the device should be ‘plug-and-play’ or require an easy and seamless set up. 

  1. Secure

Finally, businesses need to find solutions which are secure. Any communications device must have additional security measures in place, to ensure that sensitive information being shared is safeguarded and potential security breaches prevented. These might include regular firmware updates which address security vulnerabilities proactively – or the exchanging of unique certificates and mutual authentication to prevent unwanted guests from listening in on calls.

Finding the right partner and solution

Having access to the right products, services and support is key to ensuring that organisations can make the most of their new communications solutions and meet growing business and individual demands. 

With more than 25 years of experience and continuous innovation in the functions of its devices, Snom Technology has always demonstrated its total commitment to offering a great user experience.

Snom offers a wide range of products, from its desk phones to accessories which can be connected to different devices, such as computers and smartphones. These products are capable of working perfectly with the most popular UC platforms on the market and require no configuration. The manufacturer offers a three-year warranty on all its items, based on the fact that failure rates are very low.

With advanced protection mechanisms and applying European security and privacy criteria, Snom also carefully evaluates security compliance required by law and offers additional resources to secure voice traffic. These criteria make the difference between Snom’s IP phones and those of other well-known brands.

The company’s worldwide sales network includes many renowned distributors and over 10,000 specialist dealers. These partners benefit from a dedicated partner program as well as personal remote and on-site support services that, alongside its leading technology, contribute to Snom’s outstanding international reputation.

Want to find out more about Snom’s product offering, or becoming a Snom partner? Get in touch at [email protected] 

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