This article first appeared in UC Advanced magazine issue #19
The channel is changing. Fast. Customer needs are evolving. Infrastructure is ageing. And expectations around performance, flexibility, and scale are increasing. For partners, that means transformation is no longer optional. It’s essential.
At Gamma, we’re clear on our role: to help our partners win. That means providing the tools, platforms, and support they need to scale and the investment backing to act boldly. That’s why we’ve launched a new Strategic and Transformation Team, dedicated to enabling large-scale transformation deals and backed by serious funding power for growth.
This is not about incremental change. It’s about unlocking high-impact opportunities for partners ready to modernise infrastructure, expand capability, or deliver new services to market.
A Clear Focus
The new team will focus on three key areas: UCaaS platforms, data networks, and managed services. It’s a deliberate move to align our capital and capability with the areas where our partners can gain the most traction.
In UCaaS, we’re helping partners consolidate communications – voice, video, messaging, and collaboration – into secure, scalable cloud platforms. In data networking, we’re supporting infrastructure upgrades that provide the resilience and bandwidth modern customers demand. And through managed services, we’re enabling partners to offer end-to-end operational support that frees up customer time and resource.
Built to Simplify Growth
At a time when many providers are struggling with fragmented platforms and inconsistent support, Gamma stands apart. Our unified partnership model means partners can access a full spectrum of solutions—voice, data, mobile, UCaaS, and managed services—all under one roof. This simplifies service delivery, reduces operational complexity, and creates more opportunities for partners to differentiate, grow margin, and scale smarter. With Gamma, you don’t need to stitch together vendors or compromise on capability. We bring it all together so you can focus on what matters: building lasting customer value.
Meeting the Moment
So why now? Because the moment demands it. Legacy platforms are holding back innovation. The shift to hybrid work and always-on customer experiences has made seamless, secure connectivity a baseline expectation. At the same time, competition is intensifying – and those who can’t scale quickly risk falling behind.
Transformation isn’t just a buzzword. It’s a requirement for relevance. Our Strategic and Transformation Team exists to give partners the firepower to act – through targeted funding, expert collaboration, and an execution model designed around outcomes.
Built for Channel Growth
We’ve always believed in growing through the channel. Our partner-first model means we’re constantly investing in the relationships and platforms that drive value for resellers and service providers.
What’s different now is the scale and focus of that investment. This initiative allows us to go beyond product and pricing – and instead offer strategic alignment, joint planning, and financial commitment to the biggest growth opportunities.
That includes proactive engagement with partners looking to expand UCaaS capabilities, build out managed service offerings, or move from legacy to next-gen infrastructure. Our model is collaborative and open. If you’ve got a big idea – we want to hear it. If you’re facing a complex challenge – we can help solve it. If you’re ready to scale – we’re ready to invest.
Transformation Takes Partnership
We know that transformation isn’t just about technology. It’s about trust, timing, and the willingness to go further together. That’s why partnership is at the heart of everything we’re doing.
This isn’t a transactional model. It’s about listening, adapting, and acting in ways that align with each partner’s strategic goals. We’re not just offering funding – we’re offering focus. We’re not just delivering technology – we’re delivering enablement. And we’re not just chasing short-term wins – we’re committed to long-term success.
Let’s Talk
If you’re a partner with big ambitions – we want to hear from you. Whether you’re looking to modernise infrastructure, scale UCaaS adoption, or unlock new revenue streams through managed services, our Strategic and Transformation Team is here to help you make it happen.
We’ve got the capital. We’ve got the capability. And more importantly, we’ve got the intent.
Because at Gamma, we believe success isn’t built on transactions. It’s built on relationships. And the future belongs to those who are ready to move.
Get in touch. Let’s build something transformational.
For more information, visit gammagroup.co or speak to your Gamma account lead.
