Cloud communications provider 8×8 has unveiled SellWith8, a unique tier within its Technology Partner Ecosystem. This enables select partners to integrate superior technologies such as advanced AI into the 8×8 platform, enhancing business intelligence and analytics.
The SellWith8 tier also offers partners the opportunity to directly sell with 8×8, boost go-to-market efforts, and enhance integration depth. Inaugural partner Awaken Intelligence is set to provide real-time agent guidance through an integration with the 8×8 Contact Centre, backed by generative AI. The aim is to transform customer experiences and engagement across organisations of all sizes.
- 8×8 has launched SellWith8, a new tier within their Technology Partner Ecosystem, allowing select partners to sell directly with 8×8 and jointly solve customer pain points.
- The SellWith8 tier offers features such as direct access to the 8×8 product team for roadmap alignment, joint go-to-market alignment, and exclusive co-marketing promotion and demand generation.
- Awaken Intelligence is one of the inaugural SellWith8 partners, offering an integration with the 8×8 Contact Center that provides real-time agent guidance and assistance supported by generative AI.
8×8 Unveils SellWith8: An Exclusive Addition to Their Technology Partner Ecosystem
In a bid to offer more compelling solutions for customer use cases, 8×8, a forerunner in integrated cloud communications platforms, has announced the introduction of SellWith8. This unique tier within its Technology Partner Ecosystem is designed to allow technology partners to sell directly with 8×8, thereby enhancing integration depth and resolving customer issues more effectively.
Diving Deeper Into The SellWith8 Tier
The SellWith8 tier is not for everyone. It is a highly curated level, inviting only those partners who fit particular use cases, possess certain capabilities, and adhere to specific security parameters. It’s an exclusive club aimed at maximising the effectiveness of the 8×8 platform.
Partners privileged enough to gain entry into this tier gain direct access to the 8×8 product team for roadmap alignment and co-development. This arrangement is intended to facilitate tighter integrations and provide a more native-like user experience for both partners and their customers.
Joint Marketing Opportunities and More
But that’s not all. The SellWith8 tier also offers exclusive joint go-to-market alignment, encompassing co-marketing promotion, demand generation, sales strategy coordination, events, and incentives across companies and channel partners.
One of the inaugural SellWith8 partners, Awaken Intelligence, has integrated its real-time agent guidance and assistance, backed by generative AI, with the 8×8 Contact Centre. Simon Black, CEO of Awaken Intelligence, commented on their participation in this new tier:
“The 8×8 Technology Partner Ecosystem has already demonstrated remarkable success in meeting the business needs of customers and we’re honoured to be one of the first partners to join the SellWith8 tier of the program,”
A Revolutionary Transformation in Customer Experience
The 8×8 Technology Partner Ecosystem is transforming customer experience and engagement by offering seamless, next-gen, native integrations for organisations, irrespective of their size. More than 72% of customers fitting 8×8’s ideal customer profile have already deployed integrations from this revolutionary ecosystem.
Final Thoughts
The introduction of the SellWith8 tier by 8×8 underscores the critical role technology partner ecosystems play in the contact centre vendors’ space. It’s a clear indication that having a range of integration options is merely the starting point. The depth of integration, the exclusivity of the tier, and the curated set of partners promise to provide customers with better user experiences, frictionless onboarding processes, and deeper integrations into the platform.
8×8’s innovative approach to enhancing cloud communication capabilities, through the SellWith8 tier and other initiatives, is certainly a move to watch in the ever-evolving IT landscape.
FAQ
Q: What is the SellWith8 tier within the 8×8 Technology Partner Ecosystem?
A: The SellWith8 tier is an exclusive tier within the 8×8 Technology Partner Ecosystem that allows select partners to sell directly with 8×8, increase go-to-market efforts, improve integration depth, and jointly solve customer pain points.
Q: What features are included in the SellWith8 tier?
A: The SellWith8 tier features a highly curated selection of invite-only partners based on their fit with relevant use cases, capabilities, and security features. Partners in this tier have direct access to the 8×8 product team for roadmap alignment and co-development, exclusive joint go-to-market alignment, and co-marketing promotions and demand generation.
Q: Can you provide an example of a partner in the SellWith8 tier?
A: Awaken Intelligence is an inaugural SellWith8 partner that offers an integration with the 8×8 Contact Center. Their integration provides real-time agent guidance and assistance using generative AI.
Q: How does the 8×8 Technology Partner Ecosystem enhance customer experiences?
A: The 8×8 Technology Partner Ecosystem allows customer-first organizations to enhance customer experiences by deeply embedding cutting-edge technologies, including leading artificial intelligence capabilities, into the 8×8 platform. This integration provides persistent data to enhance business intelligence, insights, and analytics.
Q: What is the goal of the 8×8 Technology Partner Ecosystem?
A: The goal of the 8×8 Technology Partner Ecosystem is to transform customer experience and engagement by democratizing seamless, next-generation, native integrations. It allows organizations of all sizes to benefit from these integrations without requiring complex, custom development or exorbitant overhead costs.
Q: What is the 8×8 XCaaS platform?
A: The 8×8 XCaaS (Experience Communications as a Service) platform is an integrated cloud contact centre and unified communications solution. It includes a cloud contact centre, business phone, video meetings, team chat, and SMS capabilities in a single-vendor solution.
Q: What is the uptime guarantee for the 8×8 XCaaS platform?
A: The 8×8 XCaaS platform offers the highest levels of reliability with a financially backed, platform-wide 99.999 per cent uptime Service Level Agreement (SLA) across an integrated cloud UCaaS and CCaaS solution.
